Our research focus
Digital identity is becoming part of everyday life. People increasingly act, communicate and make decisions through digital representations of themselves — profiles, avatars, game characters and more complex identities that develop over time.
Cyberpsy explores how these digital representations relate to identity, behaviour and personal development. The main research areas are digital identity, self-representation, self-presence, immersion, personal agency and adaptive digital environments.
The current research direction examines whether a digital representation can become more than a visual profile. The central question is whether interaction with an evolving online identity can support reflection, behavioural change and a stronger sense of personal agency.
Current research: ADID
The Adaptive Digital Identity Development project, ADID, explores a digital architecture in which user choices and behaviour gradually change a digital representation. The aim is to investigate whether visible and meaningful digital change can support longer-term psychological development.
Learn more about digital identity, the ADID framework, and the research simulation. For background publications, see research evidence.
For example, repeated choices may gradually influence how a representation looks or functions. Therefore, digital identity research also asks what those changes mean for the person who observes them.